sactone | branding

Create a brand for the online music and lifestyle publication Sactone. Sactone is the predominant source of music news in Sacramento, California. The logo combines minimal type treatment and the use of a bold serif typeface. The typeface used in the logo is repeated throughout the branding from the business card to the letterhead design. The design is brought together by the use of a neutral grey color palette.

Type / Freelance
Client / Sactone.
Programs / Illustrator, Photoshop, InDesign